By MIKE ROSENSTEEL | Downtown News
Cali Strong — The California Sports Company is a local San Diego brand that offers some of the most innovative products in the sports industry. It is also one of the coolest and most entertaining shopping experiences you will encounter as a consumer. I was struck by the warm welcome as soon as I entered, along with a tour of their unique products and ending with a chance to compete at cornhole, basketball or football game to win prizes. Not surprising, they have a rave 4.9 star Google rating with not even one single negative comment! While I was there, customers said it was the most fun they have ever had in a retail setting and Cali Strong is their new favorite store!
Because Cali Strong is a direct-to-consumer brand, they can offer a tremendous value of free $15 socks with every item purchased as well as free $75 shoes with every skateboard. What is also prevalent is the superior quality of their t-shirts, hats, jackets, backpacks, shoes, skateboards and one-of-a-kind bikes. “We only carry exclusive, high-quality merchandise so it becomes your favorite.” explained Co-Founder, Jim Stroesser, best known for his turnaround efforts for the likes of Nike, Converse & Oakley.
Another example of what makes Cali Strong so unique is their tactical hats with a selection of 16 removable Velcro Morale Patches for a different look, based on the occasion. Also notable is Cali Strong’s Glow-in-the-Dark T-Shirts series which is activated by light and glows bright blue at night. They even offer a unique complete head-to-toe series where the hat, shirt, sock and skateboard share the same designs including some with hidden brand messages.
But, what makes Cali Strong stand out most is its mission to support give-back programs to kids organizations that stand for positive values and their support of military families. Many celebrity athletes and entertainers love to wear the gear, such as local icon Bill Walton, a Cali Strong ambassador. There are dozens of sports celebrities and sports greats who have collaborated with Cali Strong to produce products for each celebrity’s cause or charity including Jamie Foxx, Andre Reed, Terrell Davis, Ribeiro Jui Jitzu and many more.
Cali Strong also has a fundraiser affiliate program wherein it teams up with any San Diego community organization involved with today’s youth that instills core values, good citizenship and character development be it through education, sports, music or faith with 20% of top-line sales donated back to the parent organization. For more information, please contact Co-founder Jennifer Echeverria at firstname.lastname@example.org.
Cali Strong supports our local military year-round with multiple store locations on the military bases and the annual “Sock it to Me” program for soldiers and veterans. In addition, Cali Strong supports the Wounded Warrior project and a special Military training program coached by veterans and active duty which implements military training skills to high-school athletes.
So, shop local and help Cali Strong in their Mission to raise and inspire the next generation of leaders. Visit Cali Strong store at the Headquarters in the Seaport Village District for unique gifts that your loved ones will enjoy!
789 W Harbor Dr. Suite 156
San Diego, CA 92101
Cali-strong.com or @calistrongusa
— Mike Rosensteel is the sales manager for Downtown News.