• Home
  • About
  • Advertising
  • Digital Archives
  • Contact
    • Letter to Editor
  • Find us
Thursday, March 4, 2021
No Result
View All Result
NEWSLETTER
San Diego Downtown News
  • A&E
    • Art
    • Books
    • Film
    • Music
    • Theater
  • News & Features
    • News
      • Downtown Briefs
    • Featured
    • Politics
      • Elected Official Reports
        • Chris Ward
        • Mara Elliott
        • Summer Stephan
        • Susan Davis
        • Toni G. Atkins
  • Food & Drink
    • Bars & Happy Hours
    • Food & Drink Blotter
    • Restaurant Reviews
  • Opinion
    • Editorials
    • Letters to the editor
  • Lifestyle
    • Fashion
    • Health & Fitness
    • Travel
  • Business
    • Finance
    • Real Estate
    • Best of Downtown
    • Expert Advice
    • Sponsored Links
  • Neighborhoods
    • Balboa Park
    • East Village
    • Gaslamp
    • Horton Plaza
    • Little Italy
  • Calendar
  • Experts
San Diego Downtown News
  • A&E
    • Art
    • Books
    • Film
    • Music
    • Theater
  • News & Features
    • News
      • Downtown Briefs
    • Featured
    • Politics
      • Elected Official Reports
        • Chris Ward
        • Mara Elliott
        • Summer Stephan
        • Susan Davis
        • Toni G. Atkins
  • Food & Drink
    • Bars & Happy Hours
    • Food & Drink Blotter
    • Restaurant Reviews
  • Opinion
    • Editorials
    • Letters to the editor
  • Lifestyle
    • Fashion
    • Health & Fitness
    • Travel
  • Business
    • Finance
    • Real Estate
    • Best of Downtown
    • Expert Advice
    • Sponsored Links
  • Neighborhoods
    • Balboa Park
    • East Village
    • Gaslamp
    • Horton Plaza
    • Little Italy
  • Calendar
  • Experts
No Result
View All Result
San Diego Downtown News
No Result
View All Result
Home Lifestyle Fashion

Hola Swim keeps the summer going in style

November 5, 2020
in Fashion, Featured, Lifestyle
1
Hola Swim keeps the summer going in style

The brand is size inclusive.

0
SHARES
279
VIEWS

By Diana Cavagnaro

Hola Swim is a local business operated by Aida Soria and Syncletica Maestas. These two have been lifelong friends here in San Diego and decided to start a company when they couldn’t find swimwear that they liked. Soria received a communications degree from San Diego State University and Maestas received a business degree at Parsons, The New School for Design.

One of the bikinis sold by Hola Swim

When I interviewed them many years back their business was called Dos Caras Swimwear. People had trouble pronouncing it so they changed it to Hola Swim which reflects their Latino heritage. Hola means ‘hello’ or ‘wave’ and communicates a warm feeling.  Last year they opened an adorable storefront on Logan Avenue and currently are open by appointment only. The store is very intimate and they have events on the street during the year.

This amazing duo creates comfortable and stylish swimwear for all sizes and have had everything made here in San Diego until coronavirus lockdown measures. In March, many operations were halted which left them with a lot of left-over fabric. They found that it was taking too much time bringing their new line from the pattern maker, and then to the cutter, and onto the sewer. These small businesses here in the US were too slow and they found that everything was delayed. Soria and Maestas felt their next option was to make small capsule collections in a factory in Bali that will do everything for them. Now they won’t have to wait and wonder if the cutter will complete the job in time to give it to the sewers. It will all be done with this one company. Since this is a second job for both of them this will take away a lot of stress and they will be able to meet their orders now.

Many of the suits incorporate animal print.

In 2018 ,they had rave reviews when they showed a collection at Fashion Week San Diego. In February 2013 they went to NOLCHA at New York Fashion Week and then again in February 2019 they showed at Pier 52 with small emerging brands. There was a lot of press there which led to being featured in Vogue Paris and Cosmo Latina. A pivot in their life was going to the Small Business Counseling Development Center. They helped them to come up with a plan to help grow their business. Since they moved online, their business has grown remarkably.

In addition to online sales, they also sell wholesale. These swimsuits are very versatile and multifunctional. Their swimwear can be worn day or night and appeals to a much larger audience. If you would like more information about this rapidly growing business contact them at www.holaswim.com.

Two more suits from the growing brand. (Photos courtesy HolaSwim)
Two more suits from the growing brand. (Photos courtesy HolaSwim)
The Hola Swim storefront

— Diana Cavagnaro is an internationally renowned Couture Milliner based in Alpine, California. Learn more about our Hat Designer, Teacher & Blogger at www.DianaCavagnaro.com.

Next Post
San Diego Int’l Film Festival occurs virtually

San Diego Int’l Film Festival occurs virtually

Comments 1

  1. Maria E. Garcia says:
    4 months ago

    These two women have done an amazing job of including women of every size and shape. In my opinion they were so brave to “climb this Mountain’ They are young enthusiastic and probably most important willing to take a chance. It is great to know that young people are risk takers willing to work to achieve.

    Reply

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

San Diego Downtown News

© 2019 San Diego Downtown News. All rights reserved. • San Diego Community News Network (SDCNN)

Navigate our site

  • Home
  • About
  • Advertise
  • Contact

Follow Us

No Result
View All Result
  • A&E
    • Books
    • Film
    • Music
    • Theater
    • Art
  • News & Features
    • News
      • Downtown Briefs
    • Featured
    • Politics
      • Elected Official Reports
  • Food & Drink
    • Bars & Happy Hours
    • Food & Drink Blotter
    • Restaurant Reviews
  • Opinion
    • Letters to the editor
  • Lifestyle
    • Fashion
    • Health & Fitness
    • Travel
  • Business
    • Finance
    • Real Estate
    • Best of Downtown
    • Sponsored Links
    • Expert Advice
  • Neighborhoods
    • Balboa Park
    • East Village
    • Gaslamp
    • Horton Plaza
    • Little Italy
  • About
  • Contact
  • Calendar
  • Advertising
  • Archives
  • Experts

© 2019 San Diego Downtown News. All rights reserved. • San Diego Community News Network (SDCNN)

Login to your account below

Forgotten Password?

Fill the forms bellow to register

All fields are required. Log In

Retrieve your password

Please enter your username or email address to reset your password.

Log In